You know that Variety asked Joss Whedon if he would direct Catching Fire only because of the convenient timing of The Cabin in the Woods coming out. And thank God Joss said that he wouldn’t be a good fit for the Hunger Games sequel. More
Okay, guys. I want you to put yourself back in the late ‘90s. Are you there yet? Good. Remember: This is a time in which viral marketing is a brand-new thing, and it’s taking the world on by storm. It’s also a time before the found-footage genre existed as we know it in 2011. Sure, there had been a few prior examples– namely Cannibal Holocaust– but it is by no means as prevalent a genre as it would eventually become. It’s also not as cliché, so it’s new and exciting. It makes sense, then, that a little horror movie shot on a miniscule budget would skyrocket to fame during this time: It’s the beginning of found-footage filmmaking as we know it, as well as the beginning of super clever viral marketing. That movie, of course, is The Blair Witch Project.
Okay, now come on back to the present. Because guess what? Rumor has it that there’s a new Blair Witch movie in the works. This might be an amazingly awesome idea—but it also might be an amazingly terrible idea. Thoughts on this, Gentle Readers? More