- 961 days ago by Meghan Keane
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Note to PRs: If your product has health benefits, send it to actresses trying to revive their images. That’s what happened with Katherine Heigl and the SmokeStik. Someone at the electronic cigarette company has a friend in common with Heigl, and sent her a prototype of their product. Shortly thereafter she could be seen promoting SmokeStik all over the place – even getting David Letterman to take a puff on The Late Show.
Bill Marangos, CEO of SmokeStik, tells Crushable that Heigl and his company have a “common friend.” Well, Marangos ought to be buying that friend some nice presents right now. More










