Beyonce’s Dad Says That Elevator Incident Was All For Publicity, But We’re Not Buying It

Beyonce wagging finger GIF noBeyonce‘s father Mathew Knowles is claiming that that whole elevator incident earlier this year between Solange and Jay Z was solely for publicity, and excuse me if my side-eye is showing, but I’m not buying it.

I don’t know if he was sent by the family to throw some water on some of these divorce rumors, or if he just up and went rogue, but Mathew went on the Roula & Ryan Show on the radio station 104.1 KRBE in Houston earlier this week, and dropped some serious bombs. Namely that the divorce rumors between Bey and Jay were cooked up for publicity, specifically in order to sell tickets to the On The Run Tour.

“I know, because we’ve done this. From experience, there’s a tour going on. So you sometimes have to ignite that tour. It’s called a Jedi mind trick. The Jedi mind trick fools you a lot.”

Uh-huh. Sure. At that point, the radio hosts asked Mathew if that meant the family leaked the footage themselves — which they would have had to in that scenario, because how else could they guarantee it would get out?? — and he responded:

“All I know is the Jedi mind trick. Everyone’s talking about it. Ticket sales went up. Solange’s album sales went up 200%!”

Yeah…but they’re also talking about the rumors that Beyonce and Jay Z’s marriage is solely a business arrangement, and I can’t imagine that’s anything your family would have wanted. So what, is this some reverse psychology shit, or do you really believe it, or should we just ignore you all together? I can’t figure out how stupid the Knowles-Carter Family thinks we are.

Particularly when Mathew follows up all this hogwash with the claim at Destiny’s Child has not only reunited and recorded two new songs, but will be going on tour within the year. SO THERE’S THAT. Take all this with a large grain of Jedi salt. Tastes great with mind tricks.

(Image: lipstickalley)

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    • sutton

      Does Beyonce even talk to him anymore? I feel like he is actually the last person who would know what is going on with her and Jay-Z at this point. I think he is the one looking for publicity by talking about them.

    • Kate

      Call me a tinhatter if you will, but I totally believe this. I think they probably/definitely went to marriage counseling (which is a really normal thing that a lot of couples do), but I think they let the drama play out in the media because it keeps everyone’s eyes on them. Meanwhile they’re sitting in bed/on their yacht eating almonds and cracking up.

    • Nbl

      Stop insulting Jedis!!!! This guy is the worst…

    • Elizabeth Aspen

      Not that I ever would want to see Beyonce and Jay Z in concert, but if a couple was performing together and rumored to be divorcing, what would be the point of buying tickets? What, they’re really going to have a big fight onstage or something? I’m gonna buy tickets so they can cancel a show because they can’t stand to be on the same stage together? What a dumb thing for this guy to even propose.