Last Friday, several well known celebrities attended Philip Seymour Hoffman’s funeral in New York City. Which we viewed as a private opportunity for them to mourn. Because despite that fact that they’re rich and famous and more successful than we’ll ever be, they’re still human beings who lost someone close to them. And as anyone who’s lost a loved one knows (or has empathy for other human beings), it’s an incredibly painful experience. One, that even celebrity enthusiasts like myself would argue, is off limits to the press.
Apparently the good people at Valentino disagree. Because they viewed the funeral as a fantastic opportunity to get some good press for their new Spring/Summer 2014 collection. On Friday, they blasted out a misspelled press release announcing to the world that Amy Adams showed up with their bag in hand. Obviously this did not go over well with anyone, because COME ON! Have some decency or integrity or anything that would prevent you from thinking it’s okay to do this.
Naturally Valentino apologized and said they were totes unaware of where the photo came from and they never, ever would’ve shared it they knew
about the backlash that would ensue it was taken at a funeral. However Amy Adam’s was having none of that. And her rep quickly issued a statement expressing that she wasn’t in any way involved in this shameless plug. According to E!, the rep said that Amy ”is not a paid spokesperson for Valentino, and the suggestion she would use this moment to participate in a promotion is truly appalling.”
And while I dislike almost everyone in the public relations industry (this Valentino story is only reason #234239 on my list for why), I do have to give Amy Adam’s rep a round of applause for using the word appalling. So often these shameless people-pleasers tip toe around the English language in an effort to be as inoffensive as possible. It’s nice to see one of them react like a living, breathing human being for a change. Because, honestly, appalling is really the best way to describe this entire incident.
(Photo: Xclusive, PacificCoastNews)