• Sun, Jan 26 - 2:01 pm ET

Macklemore’s Grammys PR Stunt Is Unlikely To Destroy Traditional Marriage, So Sorry Homophobes


The Grammys is always one of my favorite awards shows of the season, because unlike other silly shows that focus on like, giving out awards or whatever, the Grammys is just one really long concert where I know the words to all of the songs with a few trophy presentations sporadically thrown in. What could be more fun than that? Oh, I don’t know, how about a wedding during Macklemore and Ryan Lewis’s Grammys performance? Or better yet, 34 such weddings!

I know what you’re thinking. Weddings are not fun. Weddings are those miserable things where your family asks you why you’re so horrible that you haven’t found someone willing to hang out with you for the rest of your life yet. But just hear me out.

According to The New York Times, during Macklemore & Ryan Lewis’s performance of their Grammy-nominated song “Same Love” tonight, 34 couples will be wed. The betrothed will include gay and straight couples of all different ethnicities and ages–oh and Ryan Lewis’s sister, Laura, and her boyfriend.

I confess that my gut reaction to this weddings-at-the-Grammys idea is that it’s just one horrible publicity stunt parading as an attempt to make a statement about marriage equality. I mean, the idea for the weddings came from the producer of the Grammys. Whose job it is to get good ratings for the Grammys. So, yeah, don’t tell me this has nothing to do with getting publicity for the show. Adding fuel to the publicity-stunt fire is the fact that Queen Latifah will officiate the ceremonies and Madonna will be onstage for the performance.

And anyway, as someone who admittedly has not spent much time thinking about her wedding, I just really don’t think that I would choose to celebrate my special day by broadcasting it to strangers all over the country. I get that these couples will probably (hopefully) have other, more intimate ceremonies with just their loved ones and this is kind of a once-in-a-lifetime opportunity, but shouldn’t a wedding be solely about the bride(s) and groom(s) and not about attracting viewers to an award show?

But honestly, who am I to decide how other people should express their love or what it means to “celebrate your special day?” This may not be how I would want to say my vows, but who cares? It’s not really any of my business how or why other people get married–and I think that’s exactly the point of the performance. It’s about celebrating the love of 34 couples in the way they want to be celebrated, and that’s pretty awesome.

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  • Kelly

    I think it’s sorta of belittling it by calling it a publicity stunt. I think Macklemore does have good intentions.

    • Robert

      Can’t agree with this comment more. Having just watched the performance, I’d say it was an extremely powerful moment and even Madonna seemed to understand that it was not about the artists.

  • Beadis80

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  • Pingback: 33 Couples Get Married During Mackelmore's "Same Love"

  • Troy Evans

    It was inspiring and uplifting and inclusive. Just so joyous and powerful!

  • Bill

    I can honestly say that I have never been brought to tears by an awards show–until tonight. I am a happily married straight male, and my wife and I were both brought to tears. Moving, and powerful on so many levels that it is difficult to even put into words.

  • Pam Loftin

    Our Father God forgive our nation for it’s sinfulness. Protect us from the evil one. In Jesus name, amen.

    • Ian

      No thanks, I don’t think anyone wants your Gods protection… I mean he accepted human sacrifice, promoted slavery, commanded genocide, committed genocide, commanded misogyny, commanded capitol punishment for silly things like working on sundays, etc, etc.
      Though I do so enjoy the hypocrisy of Christians who are anti-gay, remind me again why I never hear a big ruckus coming from your kind around restaurants like Red Lobster… after all homosexuality is only mentioned as a sin twice in the bible (and once wasn’t by God or Jesus), yet eating shellfish several times… yet not a peep about them.

    • Pam Loftin

      Ian, I pray that God blesses your life and you are able to see His love for you.

    • JoanIsNotTheMaidOfOrleans

      You’re so transparent. Why “pray” in a comment? Why announce that you’re praying? Attention-whoring, personal agenda-possessing, faux Christian you are.

    • Pam Loftin

      I will pray for you too. You can call me names if you want, it really doesn’t bother me.I won’t have an online fight with you, I’ll just keep praying for you.

  • hurtbottom

    i have to disagree with the author