Why match up Matt Lauer with one co-host when he could have five? The boys would double as entertainment by releasing their new singles exclusively on Today, and there's enough silly homoerotic tension in that group to balance out Hoda and Kathie Lee's boozy friendship in the fourth hour.
Photo: Judy Eddy/WENN.com
JustJared founder Jared Eng is crazy-tuned in to what the kids are interested in; case in point, he created JustJaredJr, which we follow almost as obsessively as his original photo site. He's got the scoop like Perez Hilton used to, but without those catty coke/semen drawings. For any segments obsessing over set photos and paparazzi pics of celebrity kids, he's your guy.
You really want to reach the young people? Bring in some sort of mascot from Reddit. I'm personally attached to the Overly Attached Girlfriend meme for the Justin Bieber connection, but Ridiculously Photogenic Guy would do just as nicely.
To clarify: I'd be happy with either the real people behind these memes, or the people playing along with the personas Reddit has given them. I'm not picky.
While we're talking about fake personas... Weyland Corp's android David (Michael Fassbender) was unanimously the best part of the frustrating sci-fi film Prometheus. Because it's Fassy, people will listen to anything he says; and even though Prometheus was a letdown, content related to the movie still gets people's attention even weeks later.
Photo: Courtesy Twentieth Century Fox
Considering the essays he writes on Girls and the time he's spent with young ladies -- while getting his MFA at NYU and filming Spring Breakers with the likes of Selena Gomez and Ashley Benson -- James is pretty tapped in to the young female audience.
Wait, why not just go to the source? Lena Dunham gets us, you guys. Plus, she looks like a normal person. Of course, she could decide to just channel her Girls character Hannah on live TV and sue Matt Lauer for sexual harassment.