I’m going to tell you a story about a horrible image that will be stuck in my head for the rest of my life, but I’m warning you that you might not want to hear what I’m about to say. My description might embed itself in your brain forever, like it’s done inside mine, and the thing I’m going to talk about is very, very upsetting. So I warned you, okay?
Here goes. A few months ago, I was taking a train to visit some family about an hour outside of New York City. It was late morning and I was a little hungover. I get on the train and saw that the man next to me had brought with him carrying a two-liter Sunkist orange soda bottle — but inside was not the day-glo, fizzy elixir typical of such containers. No, inside was two liters of… oh my god… of milk. Can you imagine? The cognitive dissonance was unsettling enough, but having sit next to a person chugging milk, on the train, on a hot day, while hungover, was one of the most repulsive experiences I’ve ever had. Ugh!
All of that is to say that I appreciate this photo series published by Vice. Staged and shot by Mike de Leon, these pictures make the most compelling argument against Public Dairy Consumption that I’ve seen since my own unfortunate and unforgettable experience.