New York artist Justin Gignac believes in the power of packaging. He believes in it so much, in fact, that he made a bet with a co-worker at an ad agency that he could sell people garbage if he packaged it right, and he won. Dude picks select garbage up from the streets of New York, encases it in a signed and numbered lucite cube, and sells it to people all over the world. Special “limited edition” garbage cubes include trash from Obama’s Inauguration (for which he traveled outside NYC, ‘natch) and the Yankees parade.
The shiny packaging must be working on me, because I think this is kind of cool. You can tell a lot about people from what trash they leave behind. For instance: New Yorkers love Coca Cola and that calorie-less sludge you buy at Pinkberry. If I had the chance to examine trash from Tokyo or some other foreign place I was interested in, I’m pretty sure I would be excited to do so. Provided, of course, it was inside a shiny, helpfully labeled, smell-proof cube. What is it they say? One man’s trash is another man’s nifty desk ornament.
(Via Laughing Squid)