When first reading this article in the Sydney Morning Herald about the extreme increase in bust size over the last 10-15 years, our first thought was “Yeah, obesity is a problem.” But apparently that’s not with this article about: All over the world, women are finding that their body shapes are changing from that of their mothers, and it’s not all due to an overall weight increase.
There’s also the fact that hormones in our food make young women develop at an earlier age, the birth control pill (also, hormones), and something about plastic water bottles making you go up a cup size or two? Sure. Also, women are just generally more secure in the “big boobs” look than they were when say, Twiggy was popular (though the point could be argued that if anything, popular culture is promoting the anorexic look now more than ever). Though it does seem a tad ironic that the icon of the big boob movement is Christina Hendricks: a full-busted actress of 2010…who is most famous for playing a 1960s secretary.