Mary-Kate and Ashley Olsen have been busy bees lately! Their fashion empire is taking off and they are taking their high-end line, the Row, to the next level with a New York Fashion Week presentation and a new website!
The ladies chatted with Style.com about launching the website, choosing the design team to create it, the philosophy behind it and more.
They really wanted a simple and sophisticated website, as MK tells Style.com:
We looked at a lot of different Web sites before we started working on our own, and we thought most of them were too loud. We wanted The Row Web site to be subdued and very direct. I think that has been a philosophy behind The Row ever since we started the line
The interview is brief, but it’s interesting because it’s about something completely new and different! Read the complete interview here.